Here at Nulab, we’ve officially launched Backlog AI Assistant — and we couldn’t be more excited about the ways it’s already helping teams work smarter, faster, and more efficiently.
From drafting detailed tasks to formatting release briefs, prioritizing tasks, and even generating realistic demo data, Backlog AI Assistant is designed to work right alongside the projects, issues, and documents you already use every day.
To give you a real sense of what it can do, we wanted to share stories from our staff using the tool in their daily workflows. From product, marketing, customer education, and design, here’s how Nulabers are using Backlog AI Assistant to save time so they can stay focused on high-impact work.
Tsuyoshi: Product Manager in Tokyo
Favorite prompt: Create a task template
As a Product Manager responsible for multiple teams, I constantly create issues in Backlog to align the team around what needs to be done. The challenge is that I often create similar types of issues — especially Product Backlog items — across different projects.
My favorite prompt looks like this: “Using BLG_AI-777 as a template, and based on the content described in this feedback issue, please create a new issue with the issue type set to Product Backlog.”
How do you get the most out of this prompt?
When I need to create a new Product Backlog item, I first identify a past issue that represents a “good example” — one that has a clear background, purpose, acceptance criteria, and relevant links. Then I ask the AI assistant to: use that issue as a structural template; refer to related issues or documents in the project; and generate a new Product Backlog issue that is contextually aligned.
Because the AI can read project issues and documents, it doesn’t just copy the format — it understands the context of the current project. This allows me to generate a well-structured draft in seconds instead of writing everything from scratch.
It’s especially useful when switching between teams with different domain contexts. The AI helps me quickly “enter the mental model” of that project again.
Why is this your favorite prompt?
Because it removes repetitive cognitive load. As a PM, writing high-quality issues is important. But the structure is often similar: background; objective; scope; acceptance criteria; and related links. Rewriting that structure every time is not where my value lies.
This prompt allows me to: preserve quality and consistency; reduce time spent on mechanical writing; and focus my energy on strategic thinking instead. It feels like having a smart junior PM who understands the project context and prepares a solid first draft for me.
What improvements have you seen from using this prompt?
Here are the concrete improvements I’ve experienced:
- Faster issue creation. What used to take 10–15 minutes now takes 2–3 minutes, including refinement.
- More consistent issue quality. Because I reuse strong templates, the output is structurally stable. My issues are less likely to miss important sections.
- Better alignment across teams. Since I manage multiple teams, subtle inconsistencies used to creep in. With AI-generated drafts based on templates, the language and structure are more unified.
- Reduced hesitation to create issues. Sometimes I would postpone writing a new backlog item because it “felt heavy.” Now it’s easy to generate a solid draft and refine it.
Do you have any hacks for anyone using this specific prompt?
Combine template with context. Don’t just say “use this as a template”. Add related issue keys; document references; and constraints. The more contextual signals you provide, the better the output.
Do you have any other tips you’d like to share?
Backlog AI Assistant doesn’t replace my product thinking — it accelerates it. It feels like having a context-aware PM assistant inside Backlog. The more knowledge your project accumulates, the smarter the assistant becomes.
Silvia: Product Marketing Manager in Amsterdam
As a Product Marketing Manager, I need to stay on top of all our upcoming releases. The strategies for introducing features to new and existing users vary from project to project, campaigns stretch across multiple channels, and responsibilities are divided across different teams. Just keeping a pulse on everything can easily take up a big chunk of my time.
To make my day-to-day work easier, I rely on two prompts: one to help me format my release campaign briefs, and another to keep track of project progress.
Favorite prompt: Create campaign briefs
Templates have made my life easier in so many ways. They’re honestly my favorite part of setting up new workflows. Whenever I start a new campaign brief, I ask Backlog AI Assistant to format a new document based on what I’ve created before. Here’s how I phrase it:
“Can you use the ‘Release brief’ format from the Documents I’ve created in this project to write a release plan for a new feature launch? Here are some specs:
- Launch date: [Insert date]
- Supporting documents: [Insert Backlog documents related to the project for context]
- Release impact: Medium”
It saves me from rebuilding the structure every time and ensures I’m not missing any key sections.
2nd favorite prompt: Get a quick pulse check on release projects
When I’m juggling multiple launches, I’ll ask for a quick pulse check on ongoing release tasks, so I know what actually needs my attention. Here’s the prompt I use:
“Can you give me a pulse check on the different release projects that are still open? What should I prioritize based on the impact of the release?”
Instead of manually reviewing each task and timeline, I get a clear summary in seconds.
Why are these your favorite prompts?
Backlog AI Assistant has completely changed how I manage my work. Because all of my project documentation, release details, teammates’ tasks and responsibilities, and project timelines live in one tool, the Assistant can analyze all that data and give me clear next steps in seconds.
Need help prioritizing? I’ve already set the impact value in my briefs, so it can factor that in. Creating a new campaign brief? I’ve templatized my work in Backlog Documents, so it can replicate my structure instantly. Checking workload before assigning new tasks? The assistant can quickly show me who has capacity.
It feels less like I’m starting from scratch every time and more like I’m building on a system that already understands how I work.
What benefits have you experienced from using these prompts?
I’ve saved a lot of time, especially during busy release periods. More importantly, I’ve uncovered tasks that might have otherwise gone unnoticed before deadlines.
Do you have any hacks for anyone using this specific prompt?
The Assistant works best when your workspace is set up intentionally. You’re still in charge, and the Assistant is there to support you.
So set yourself up for success. Create Documents in your signature format. Templatize your recurring briefs and issues. Establish consistent naming conventions and recurring task timelines. The more structured your workspace is, the more helpful and accurate the Assistant becomes. Think of it as investing a little time upfront so you can automate the busywork later. Good luck!
Ruth: Customer Education Specialist in Spain
Favorite prompt: Generate demo issues
My favorite prompt is: “Suggest 20 issues I should create for a project about [Project description]” (examples of project descriptions include: developing an analytics dashboard, manufacturing of solar panels, etc.)
I use it when preparing video tutorials for customer education. I need realistic test data in demo accounts to showcase Backlog features. The goal is to quickly generate authentic-sounding issues that match different industries, so my tutorials feel practical and relatable without me having to invent everything myself.
Why is this your favorite prompt?
It’s fast, versatile, and saves me hours of brainstorming and research. I can customize it for any industry just by changing the project description, and it consistently gives high-quality suggestions.
What specific outcomes or improvements have you seen from using this prompt?
It saves me hours of demo setup time, and tutorials now feel more “real” to customers.
Do you have any hacks for anyone using this specific prompt?
Add “include a mix of bugs, features, and tasks” for variety.
Do you have any other tips you’d like to share?
The Backlog AI Assistant feels like a creative teammate. It turns vague ideas into ready-to-use demo content fast, making customer education more effective and enjoyable.
Pattie: Product Designer in New York
Favorite prompt: Prioritize tasks across projects
As a product designer, I have a creative job, but I also need to manage my projects. The balance is to be efficient in Backlog in order to spend more time in the creative space. As a workaround to get a high-level view of tasks across every project folder, I leverage the Backlog AI Assistant as a filter to scan my entire backlog, specifically my open tasks.
My go-to prompt is “help me prioritize my tasks,” which eliminates the time and mental fatigue of searching through multiple tabs across different project folders. This workflow ensures that every issue without a formal due date is actively tracked and addressed, rather than being overlooked or buried among all the other tasks.
Why is this your favorite prompt?
I love this prompt because I’m able to keep creative momentum rather than spending too much time on administrative tasks. Having these items automatically surfaced and organized allows me to see what’s open the moment I’m ready for my next design task.
What benefits have you seen from using this prompt?
Using the “help me prioritize my tasks” prompt optimizes the project management responsibilities that typically consume a designer’s creative energy. It transforms a scattered, overwhelming backlog into a focused, actionable list, allowing me to remain in a creative flow state longer.
Do you have any hacks for anyone using this specific prompt?
Use the copy feature at the bottom of the response and paste those suggestions into your status report or your Kanban board. And if you ever need to refer back, use your chat history sidebar.
Do you have any other tips you’d like to share?
As a product designer, your value lies in your craft! Let Backlog AI Assistant help delegate your next task so you can stay in your creative flow.
Final thoughts
These workflows show just a few ways to use Backlog AI Assistant, but there are endless prompts and approaches to explore. Whether it’s drafting structured backlog items in seconds, formatting release briefs without starting from scratch, generating realistic demo data, or instantly surfacing what to prioritize next, the Assistant helps remove the repetitive friction that slows work down.
These four examples are just a snapshot of what’s possible. The real value comes from experimenting with prompts that fit your role, your projects, and the way you think. The more context you give it — and the more intentionally you set up your workspace — the smarter and more helpful it becomes.
We can’t wait to hear about all the creative ways you put Backlog AI Assistant to work in your projects.
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